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TMCNet:  Google Reveals New Details About the Development of its Web Browser Chrome to Design Agency Zeta

[November 20, 2008]

Google Reveals New Details About the Development of its Web Browser Chrome to Design Agency Zeta

POOLE, England, November 20, 2008 /PRNewswire via COMTEX/ --
In a candid interview
conducted for Zeta's recently launched blog, Google UK's Communications &
Public Affairs Manager, Anthony House, explains how the Incognito 'porn mode'
can make browsing safer and easier.
Google Chrome is designed to give people a fast, safe, and stable
browsing experience, explains House: "We wanted to make the user interface
very clean, we wanted to make it intuitive to use. Whatever powerful computer
science is going on behind the scenes, we wanted it to be straightforward for
people to use."
One of the cleverest functions of Chrome is the Incognito mode which
enables stealth browsing, and was quickly dubbed the 'porn mode'. If a user
opens an Incognito tab, the browser doesn't record a history or anything
entered into text fields. House says: "I use it whenever I look at my bank
account details because that means that there's no record of that happening
on my computer."
Google has revealed that the release of Chrome will not affect its
relationship with the Mozilla Foundation, who it works very closely with.
House says: "Our vision is that there are good things in both Chrome and
Firefox and having more choice for consumers is better and it stimulates more
innovation. If we're competing against other people who are coming up with
brilliant ideas, that drives our teams to come up with better ideas as well."
To read the exclusive interview in full, go to
http://www.zeta.net/blog/2008/11/google-we-want-to-make-all-browsers-better/
About Zeta
Zeta is a leading digital agency specialising in online marketing, design
and development. Its flexible, cost-effective and responsive approach results
in successful campaigns for a diverse range of clients. Visit zeta.net to
find out more.
Press Information
For further information on Zeta, its products and services please
contact: Brad Fry, Zeta, 3 Winchester Place, North Street, Poole, Dorset,
BH15 1NX
Tel: +44-(0)1202-237137 Email: brad@zeta.net
SOURCE Zeta

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