Voice of the Customer

TMCnet - The World's Largest Communications and Technology Community
 
| More
Voice of the Customer Featured Article Archive

TMCNet:  Elpida Offers Industry's First DDR2 SDRAM with x32-Bit I/O Configuration

[May 15, 2008]

Elpida Offers Industry's First DDR2 SDRAM with x32-Bit I/O Configuration

TOKYO --(Business Wire)-- Elpida Memory, Inc. (Elpida), Japan's leading global supplier of Dynamic Random Access Memory (DRAM), today announced the availability of the industry's first 512-megabit DDR2 SDRAM with x32-bit I/O configuration. Elpida will begin sampling of this product by the end of this month.

In the past a DDR2 controller with x32-bit wide interface required two x16-bit I/O DRAMs. Now, Elpida offers a 512-megabit DDR2 SDRAM with x32-bit I/O configuration as a one-chip solution. The advantages of this x32-bit solution over a two 256-megabit DDR2 (with x16-bit configuration) solution are as follows:

-- Approximately 25% memory area reduction on the board

-- Fewer package balls (40 balls)

-- Approximately 20% less power consumption

-- A one-chip solution delivers low EMI and better signal quality

"Elpida's new x32-bit DDR2 product realizes a simpler board layout and it can support a four-layer board," said Yoshitaka Kinoshita, executive officer for Elpida's Digital Consumer Division. "Elpida's one chip solution based on the new product is expected to reduce customer's total system costs."

Elpida developed x32-bit I/O DDR2 products to meet the need for small-size consumer electronics that feature 1.8V low-voltage operations and low-power consumption. Because the new x32-bit product is specially designed for consumer devices it is well suited for use in digital consumer appliances.

Product Features:

-- 512Mbit DDR2 SDRAM (x32-bit I/O configuration) using 70nm process technology

-- Data transfer rate: 250Mbps to 1066Mbps (1GBytes/sec to 4.2GBytes/sec per DRAM device)

-- ODT (On-Die-Termination): 50/75/150/225ohm Enhanced 225ohm ODT reduces power consumption.

-- Driver strength: normal/weak/quarter Reduces overshoot, undershoot noises

Target Market:

Digital TVs, set-top boxes (STB), personal navigation devices (PND), printers, digital still cameras, digital video recorders, projectors and more.

Mass production of the new x32-bit DDR2 SDRAM is scheduled to begin in September 2008. Because Elpida has a proven track record of device production and support for early product launches in the digital consumer market, more than 30 companies in Japan and elsewhere in Asia, North America and Europe have welcomed the product. As a result, business discussions are in progress.

Elpida will continue to develop new products as it works toward that goal.

Product specifications for the new x32-bit SDRAM are attached.

About Elpida

Elpida Memory, Inc. (TOKYO:6665) is a leading manufacturer of Dynamic Random Access Memory (DRAM) integrated circuits. The company's design, manufacturing and sales operations are backed by world class technology expertise. Its 300mm manufacturing facilities, Hiroshima Plant and a Taiwan-based joint venture Rexchip Electronics, utilize the most advanced manufacturing technologies available. Elpida's advanced portfolio features such characteristics as high-density, high-speed, low power and small packaging profiles. The company provides DRAM solutions across a wide range of applications, including high-end servers, mobile phone and digital consumer electronics. More information can be found at http://www.elpida.com.

Information in this news release is current as of the timing of the release, but may be revised later without notice.

Product specifications for the new x32-bit DDR2 SDRAM
----------------------------------------------------------------
------ 512-megabit DDR2 SDRAM (Reference) with x32-bit I/O 256-megtabit DDR2 SDRAM with 16-bit I/O ------------------------------------------------------------------
---- Part Number EDE5132AABG EDE2516AEBG ----------------------------------------------------------
------------ Data Transfer Rate DDR2-1066 (7-7-7) -- DDR2-800 (5-5-5) DDR2-800 (5-5-5) DDR2-667 (5-5-5) DDR2-667 (5-5-5) --------------------------------------------------------------
-------- ODT 50/75/150/225 ohm 50/75/150 ohm ------------------------------------------------------------------
---- Driver Strength Normal/Weak/Quarter Normal/Weak ----------------------------------------------------------
------------ Design Process 70nm 70nm -----------------------------------------------------------------
----- Power Supply 1.8V+/-0.1V 1.8V+/-0.1V ----------------------------------------------------------
------------ Package 128-ball FBGA 84-ball FBGA (13.5 x 10.5 x 1.2 mm) (12.5 x 8.0 x 1.2 mm) ------------------------------------------------------------------
----

[ Back To Voice of the Customer Community's Homepage ]


FOLLOW US

FREE Voice of the Customer eNewsletter

Subscribe Now

Featured White Papers

  • Seven Best Practices for Speech Analytics: Speech analytics is valuable for identifying issues in the contact center. However, limiting its use to the contact center only considers a portion of all customer interactions and subsequently only reveals a small part of the voice of the customer. This paper discusses how organizations can optimize their Speech Analytics implementation strategy to realize the promise of this exciting technology.
  • Understanding the Voice of the Customer: Today's contact centers involve a sea of information that must be captured, processed, and distributed on a daily basis. Effective use of this information enables companies to remain competitive in an increasingly aggressive and customer centric marketplace. An overwhelming percentage of the information that circulates in a contact center's audio recordings, documents, web pages, and emails is unstructured in that it resides outside of a normal structured database and cannot be managed efficiently. These unstructured items contain valuable information, yet this information historically has been difficult to organize, categorize, and access.

Case Studies

  • Aflac: Aflac, the leading provider of guaranteed-renewable insurance turned to Autonomy to help them automate the process of monitoring their contact center agent for quality and compliance. The company now has a system that can offer continued improvement in agent quality and productivity while enhancing the customer experience. ...
  • Avaya: Avaya, a global leader in business communications, inherited 880 websites as well as numerous intranets and extranets when it was spun off from Lucent Technologies. The sheer volume and diversity of the sites and the over 500 content creators resulted in inefficient content distribution rife with divergent branding, messaging, and product information. ...

Video Showcase

    Interview with Autonomy: Rich Tehrani interviews Simon Hayhurst, SVP of Autonomy

Featured Events

  • Multichannel Analytics with Autonomy Explore: In today's world of constant connectivity there are a variety of direct and indirect channels of communication between an enterprise (or a brand) and its customers. 80% of these valuable interactions are generated in a human-friendly, unstructured format across multiple touchpoints and channels. With this ever growing mountain of information how do you extract the emerging trends and topics of interest to the enterprise? ...
  • SES Chicago 2011: Marketers and SEO professionals attend SES Chicago each year to network and learn about topics such as PPC management, keyword research, SEO, social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability and more. The conference offers 70+ sessions, intensive training workshops, and an expo floor packed with companies that can help you grow your business. While you're at it, network with peers and leading industry vendors. Programmed by the SES advisory board, you can be assured - SES content really is king! ...
 
 
| More