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[October 31, 2005]

Sprint and Samsung Launch the Sprint Power Vision MM-A940 Bringing the Sprint Music Store(SM) With Full-Track Music Download Purchasing and Live Broadcast Television from Sprint TV to Life

OVERLAND PARK, Kan. --(Business Wire)-- Oct. 31, 2005 -- Sprint (NYSE:S):

-- This First Two-Mega Pixel, 2.0 Optical Zoom Camera Phone in the U.S. Also Features a Built-in Media Player and Exterior Music Keys to Easily Access Digital Music Files Stored on the Removable External Memory Card

Sprint (NYSE:S) and Samsung Telecommunications America (Samsung) today announced the Sprint Power Vision(SM) Multimedia Phone MM-A940 by Samsung(R). The MM-A940 by Samsung is compatible with the Sprint Power Vision network- Sprint's EV-DO (Evolution Data Optimized) wireless high-speed multimedia network. The new services supported by the MM-A940 include the newly announced Sprint Music Store(SM), which allows users to immediately buy and download complete songs directly to their phone; 30 channels of live and on demand video and audio from Sprint TV and On Demand, a personalized resource guide to news, traffic, weather, sports and entertainment. The MM-A940 by Samsung is also the first two-megapixel, 2.0 optical zoom camera phone with a rotating screen introduced to the U.S. by Sprint. The phone is available now nationwide at Sprint Stores and online (www.sprint.com) for $399.99 or $249.99 after rebate.

"The MM-A940 by Samsung heralds the consumer trend of convergence between wireless handsets and the functionality of many household consumer electronic devices," said Oliver Valente, senior vice president product development for Sprint Nextel. "Sprint's delivery of superior multimedia and imaging handsets capable of delivering high-speed data from our Power Vision network reinforces our position as the leading provider of wireless data services such as live television and digital music downloads. This device gives customers access to a multimedia revolution with the ability to instantly purchase their favorite song and experience world events as they happen with live TV."

When customers are in Sprint Power Vision coverage areas, they will experience an accelerated and enhanced wireless Internet experience, including fast Web browsing, email, and company network access, as well as a richer multimedia experience on the third screen with content from Sprint TV, Sirius Music and other live TV and on demand subscription channels. The MM-A940 by Samsung is also compatible with the enhanced Nationwide Sprint Network (CDMA 1XRTT), so customers will have access to Sprint's standard wireless data services.

"The MM-A940, an excellent convergence of form and function, is a wireless multimedia powerhouse that makes the true mobile lifestyle a reality," said Peter Skarzynski, senior vice president, Samsung. "The A940, combined with Sprint's Power Vision services, is a portal to the must-have music, sports, news and entertainment content our customers craves."

In addition to accessing the new Sprint Music Store, the MM-A940 by Samsung features unique external access to all stored music files. With the three music control keys, customers can play, pause, skip forward and backward through their stored music without having to open the phone. The handset also has built-in stereo sound and comes with a stereo headset in the box and 32 MB TransFLASH(TM) memory card for additional digital file storage.

One of the key features of the MM-A940 by Samsung is the built-in two-megapixel camera with 2.0 optical zoom and rotating screen. The phone also is equipped with auto focus, flash, color adjustments, self-timer and multishot feature. Customers also can take advantage of the embedded camera to capture a business card image and transfer the contact information directly into the device's internal contacts.

The phone's camcorder capabilities allow customers to shoot 30-second videos for sharing via email or extended video for storage on the TransFLASH memory card. This TransFLASH card provides customers with ample memory to store their favorite video clips and digital music files. The device comes packaged with a TransFLASH memory card and TransFLASH to SD adapter, plus a USB cable for printing photos directly from the phone to any PictBridge-enabled printer. The device supports Picture Mail(SM) and Sprint PCS Video Mail.

The Sprint Power Vision Phone MM-A940 is an all-in-one device. The phone's built-in media player and high-speed data access, plus faster processing power deliver streaming video and audio from Sprint TV at a smooth and seamless rate of up to 15 frames per second. The 4.9 ounce device features rich 3D graphics and Samsung's 1.56" x 1.25" TFT LCD 262K-color main screen.

Adding to its user-friendly consumer benefits, the MM-A940 by Samsung includes Bluetooth(R) wireless technology. With Bluetooth, customers have access to fast, secure short-range, radio transmission between two devices without having to be in line of sight. The MM-A940 by Samsung supports the most common Bluetooth profiles, such as headset, handsfree, file transfer and printing as well as dial-up networking. In addition, the phone offers two popular features from VoiceSignal Technologies - VoiceMode(TM) speech-to-text dictation, which allows users to dictate text messages, and advanced voice recognition, which allows users to dial phone numbers, check status reports of the phone's coverage, signal, and battery strength all with simple voice commands. For information about Sprint Power Vision packages and pricing, visit www.sprint.com.

About Sprint Nextel

Sprint Nextel offers a comprehensive range of wireless and wireline communications services to consumer, business and government customers. Sprint Nextel is widely recognized for developing, engineering and deploying innovative technologies, including two robust wireless networks offering industry leading mobile data services; instant national and international walkie-talkie capabilities; and an award-winning and global Tier 1 Internet backbone. For more information, visit www.sprint.com.

About Samsung Telecommunications America

Samsung Telecommunications America, L.P., a Dallas-based subsidiary of Samsung Electronics Company, Ltd., researches, markets and develops wireless handsets and telecommunications products throughout North America. For more information, see STA's website at www.samsung.com/wireless.

About Samsung

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 123,000 people in 93 offices in 48 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing brands, Samsung Electronics is the world's largest producer of color monitors, color TVs, memory chips and TFT-LCDs. For more information, please visit www.samsung.com.

VoiceMode and VoiceSignal are trademarks of VoiceSignal Technologies, Inc. the leading provider of embedded speech solutions for the wireless industry. For more information go to www.voicesignal.com

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